Established in 1976 in Harajuku, Tokyo, Beams Plus originated as an American lifestyle shop. A pioneer of lifestyle retailing, Beams has since developed numerous labels to encompass an ever evolving array of styles and trends. Now with more than 150 shops across Japan and Hong Kong, Beijing, Shanghai, Taipei and Bangkok, BEAMS has grown into a major lifestyle retailer with businesses in fashion, home furnishing, arts, café and dining. This book takes an in depth look at the four decades at BEAMS.
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