A fresh but formidable force in the world of contemporary fashion, Chinese fashion designer Xander Zhou is one of the few notable figures in redefining menswear. With a background studying industrial design in China, Zhou went on to study fashion in the Netherlands and established his eponymous apparel label in 2007. While he operates out of Beijing, Zhou showcases seasonal collections at London Fashion Week Men's—the first Chinese designer to do so—and while the pressure of Western fashion is not insignificant, it's Zhou's unrelenting authenticity is what propels him forward.