RRL (also known as Double RL), while being under the Ralph Lauren umbrella, hardly shows it. Conceived in 1993, the brand heavily takes from western movies—a personal favorite of Ralph Lauren's—and the aesthetic of hardy workwear made for function. His love of 'real clothes,' as he puts it, comes from their innate charm of being designed for purpose, capturing a sense of integrity. RRL remains inspired by vintage Americana and all that comes with it, executing them with particular excellence specifically in the denim category, where the brand continues to shine.