Following the success of his globally recognized brand A-Cold-Wall*, Samuel Ross debuted Polythene* Optics in 2018. Sister company to his original line, the label explores the alternate route for ACW*, playing with unrestrained creativity on a new canvas. Together with co-founder Andrew Harper, Polythene* Optics utilizes heavy-handed graphic design and interesting textures to contrast and to offer a dynamic aesthetic to classic minimalism. Offering a wide selection of accessories and streetwear, the brand is a loud announcement of fashion and taste, executed to perfection.