Named after the iconic track where the four-minute mile was broken, Iffley Road embraces a classic, understated style with a contemporary edge. Their focus is on creating high-quality active wear that marries functionality with effortless style, using innovative materials to craft pieces that help to optimize performance. Co-founders Claire Kent and Bill Byrne came up with the brand name while on a run along the famous track, deciding to create running gear that upheld standards as ambitious as the athletes who inspired them.