Eytys

Eytys was founded in Stockholm in 2013 by Max Schiller and Jonathan Hirschfeld, and made its name with the Mother, a chunky platform sneaker. Jeans followed in 2017 and full ready-to-wear in 2019. The company filed for bankruptcy in January 2025, and Max Schiller relaunched it that June as a footwear-only label, backed by Mikael Schiller of Acne Studios.