3x1 N.Y.C. is a premium New York-based denim brand that pushes the boundaries of traditional denim construction. Founded by Scott Morrison, he brings a unique creative vision combined with impeccable tailoring to give each pair of 3x1 jeans an exclusive fit and feel. Known for its custom-made and ready-to-wear denim, 3x1 offers discerning consumers a wealth of choices, from the raw denim to the high quality Japanese selvage. The brand’s style is characterized by its minimalistic aesthetic and emphasis on quality, rather than seasonal trends.