Using the terms "soft tailoring" to describe the brand's essence, Boglioli can be considered one of the forerunners of Italian style. Reinventing the term "tailoring" to match the brand's vision, Boglioli veered from the sartorial norm at the time, achieving more relaxed and casual fits, yet managed to keep the sharpness and elegance of a men's suit that had universal appeal. Today, the pinnacle of Boglioli's ethos lies within their K-Jacket, their signature unstructured jacket that exudes stylish casualness.