Founded in 2012 in Los Angeles, USA, ANINE BING is a fashion brand renowned for its blend of Scandinavian minimalism and American cool. The brand was launched by Danish model, singer, and creative director Anine Bing, inspired by her fusion of musical, travel, and sartorial influences. ANINE BING's offerings range from wardrobe essentials to statement pieces, featuring a distinctive combination of luxurious basics, edgy designs, and high-fashion detailing. With its roots in high-quality textiles, the brand's primary sales category encompasses clothing, accessories, and shoes, making it a one-stop shop for contemporary, effortless chic. Today, ANINE BING is recognized globally for its fresh aesthetic and unwavering commitment to quality.