Serbian-born Roksanda Ilinčić founded the luxury brand in 2005, turning it into a global high-end fashion house admired for its meticulous tailoring, dramatic evening wear and statement accessories. Ilinčić's designs are often infused with femininity and an unexpected mix of textures, using superior craft techniques. Roksanda's style, directed by its eponymous founder is noteworthy for its unusual textural combinations and the playful use of color. The brand is characterized by clean lines, precise tailoring and flowing silhouettes, always keeping a modern yet feminine design aesthetic. Roksanda’s collections are often inspired by abstract art and architecture, channeling these inspirations into luxurious gowns and separates that are adored by women worldwide.